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Jaipur Jewellery Show ends on a glittering note

JAIPUR: Glitz and glamour marked the grand finale of the tenth edition of Jaipur Jewellery Show (JJS) at Rajmahal Lawns on Christmas evening. On the last day of the four-day extravaganza, a large number of visitors made a beeline to the show which included a large number of inland and foreign tourists as well. The total footfall crossed 30,000 who turned up to see the glittering panorama of unbelievable creations.

The show, with diamond as its theme, showcased a wide display of kundan and polki sets, emerald trails from chokers, rubalites-edged kundan necklaces and diamond necklaces with e emerald, rubies, sapphire and amazing pearl-based jewelleries. The show was a grand mix of traditional as well as modern jewellery.

Convener of JJS, Vimal Chand Surana, said that 'Jaipur Adds Colour To It' theme would continue for the JJS in 2013 which will be held from December 20 to 23 next year.

Rajiv Jain, honorary secretary, JJS, said the participants defied the so-called recession to overwhelmingly participate in the show which has since grown from strength to strength.

"The show that began in 2003 with a modest start is now the country's largest B2C (business-to-consumer) show. This year, we had 468 booths besides a wait-list of 107 companies that could not be accommodated due to lack of space. There is a dire need for a convention and exhibition space in Jaipur," said Rajiv. Building the exhibition venue is a tedious task. It takes 15 days to erect and nearly a week to dismantle the layout. Add to that, there is always this fear of fire as we have to be extra cautious about the temporary structure, he said.

"Gem and jewellery sector has become the face of Jaipur. Even in times of recession and high gold prices, buyers have shown a keen interest due to the artistic making of jewellery. New trends exhibited at the show become the fashion statement for the New Year," said media coordinator of JSS, Ajay Kala.

A large number of people from Mumbai, Ahmedabad, Surat, Chandigarh, Ludhiana, Agra, Indore, Hyderabad and Kolkata came to the show. They also held business meetings and new business relationships were established for future dealings.

At the closing ceremony, joint secretary of the Union ministry of commerce Sidhharth Singh was present. "The exposition showcases the rich tradition of jewellery-making of Jaipur which is so special. The import of gold has shown decline which is a welcome sign. At the same time, gold jewellery exports has shown an increase which is a happy sign particularly for Jaipur," said Sidhharth.

Meanwhile, Jewels Emporium with their artistic wooden carved double-decker booth was adjudged the best booth followed by the booth of Birdhichand Ghanshyamdas.